The Beat:

A publication about people's perception of the drum culture.

This was a publication about how people react drumming by using photographs of people at gigs of how they move, express themselves when the beat of the drum is happening. This was a university brief for Everything About One Thing where I was given the word ‘drum’. I went with a friend to take photos at gigs of the fans then I edited, cut and mashed them into this book. Along with interviews of a wide range of drummers telling us how they think people see them and why they are a drummer.

As I went through this project it changed completely from what was originally planned. I want at first to create a very heavy text book which focused on drumming as a whole covering all different aspects from equipment, to sound waves, ear drum damage etc. I found as I started to understand more about the drum my ideas kept evolving trying to nail down the one thing that would make the book was key in a project like this.

During the process I decide to interview as many drummers as possible for the book making connections through people I knew were in the music business and could point me in the right direction. After interviews I would always try and get some more connections through the drummers and end up with a wide range of drummers from some that were learning the skill for the first time to others who have played for big names like Jay Z. This ended up giving me a good selection to choose from for the back content of the book.In the interviews I asked about their experiences, how they see them self as a drummer, how the audience sees them and how the beat makes people feel, move and groove.

The Beat

This was a publication about how people react drumming by using photographs of people at gigs of how they move, express themselves when the beat of the drum is happening. This was a university brief for Everything About One Thing where I was given the word ‘drum’. I went with a friend to take photos at gigs of the fans then I edited, cut and mashed them into this book. Along with interviews of a wide range of drummers telling us how they think people see them and why they are a drummer.

Development

As I went through this project it changed completely from what was originally planned. I want at first to create a very heavy text book which focused on drumming as a whole covering all different aspects from equipment, to sound waves, ear drum damage etc. I found as I started to understand more about the drum my ideas kept evolving trying to nail down the one thing that would make the book was key in a project like this. 

Interviews

During the process I decide to interview as many drummers as possible for the book making connections through people I knew were in the music business and could point me in the right direction. After interviews I would always try and get some more connections through the drummers and end up with a wide range of drummers from some that were learning the skill for the first time to others who have played for big names like Jay Z. This ended up giving me a good selection to choose from for the back content of the book.In the interviews I asked about their experiences, how they see them self as a drummer, how the audience sees them and how the beat makes people feel, move and groove.

The Book

The idea behind the dots on each page is based of drum music sheets which are different to regular instruments as each has four lines with each representing part of the drum it self for example if a beat is on the third line down its to be played on a Low Tom drum. For each page there is a different song and if a drummer was to read this book they could play the sections using the key at the front. 

For the final outcome I used a printing method called epic highlight which made the 'dots' for the beat have touch element to them and a shine from light to distinguish them from the photographs on the page. This result in a beautiful final outcome for my project with the book becoming as artefact of the underground music scene.

Back to Work

About

I'm a student at Sheffield Hallam currently in my final year looking for possible internships, junior designer roles and freelance work.

Contact

28 Spring Grove Gardens
Sheffield, S35 0EL
07528301611
ch.graphicdesign@outlook.com

Follow

Instagram
LinkedIn